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Life. It’s not about figures. It’s about feelings. The moments that feed your soul. The occasions that take your breath away. The instances that leave you speechless. These are the moments we live for.

That’s why Jaguar's designers and engineers develop a blend of responsive performance that gets your pulse racing, dramatic design that makes you stop and stare and a sense of theatre that stirs your emotions.

Jaguar cars are a manifestation of their passion. Performance that cannot be measured, only felt. That’s why we call it art.

The Jaguar portfolio gives Life More Roar. Their vehicles include E-PACE, Jaguar’s first compact SUV – unique combination of looks, agility and dynamic driving, XE the most advanced, efficient and refined sports saloon that Jaguar has ever produced. XF, the luxury business saloon with distinctive design, dynamic drive and state-of-the-art technologies, F-PACE – simply luxury performance SUV offering practicality and efficiency. F-TYPE, the pulse-quickening, pure Jaguar sports car. I-PACE, Jaguar's first all-electric performance SUV and the 2019 World Car of the Year. Lastly the beautifully appointed XJ, the premium luxury saloon, spacious and beautiful yet powerfully agile.